Portable dressing packets squeeze fresh flavor onto sandwiches



August 27, 2008 -

Single-serving, high-barrier foil laminate pouch with custom spout keep shelf-stable sandwich dressings fresh for on-the-go consumers. Pouches hold 0.50-ounce (14g) of Fresh Ideas Sandwich Dressings from Sara Lee, Downers Grove, IL, feature perforated, easy-opening feature. Directional spout, created by seal bar during form-fill-seal process, helps control flow of dressing while tapered shape directs product toward center of packet for easy dispensing with minimal pressure. Jonathan Drake, vp, Sara Lee Deli, explains, “The dressings offer the restaurant-style taste people prefer without the added expense of buying and eating out….the small packaging makes it easy to transport and can be spread on a homemade sandwich right before eating to preserve freshness and prevent a soggy sandwich.” Now in stores nationwide, portion packs sport Sara Lee logo, flavors such as Creamy Ranch, Sweet Honey Mustard, Savory Horseradish with Garlic, Smokey Bacon, Zesty Pepper Trio Mustard, Sub Sandwich Oil. Secondary packaging consists of 4.0-ounce (113g) carton, which holds eight packets of one flavor, carries suggested retail price of $1.99.



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