ICONOTECH PROVIDES PROFITABLE SUSTAINABILITY



Monday, January 29, 2007

With mainstream businesses now focused on sustainable business practices, it is more important than ever to find practical ways of increasing resource optimization. ICONOTECH, a leading supplier of case printing equipment, offers packagers a win-win situation. They can optimize their use of corrugate and associated resources by cutting the cord to preprint and going to a generic case printing program. Iconotech's equipment prints shipping cases, wraparounds, die cuts, and multi-wall kraft bags, contributing to the sustainability bottom line in three ways:

Resource Optimization:

On demand printing eliminates or reduces pre-printed inventory. Smaller inventories produce less scrap, reduce landfill, and mean fewer loads to recycling plants.

Warehouse Optimization:

A generic case printing program simplifies inventory management and typically reduces inventory, a boon to the bottom line. The level of purchasing complexity and human resources required to monitor, order, warehouse preprinted cases is dramatically reduced.

Materials Optimization:

Corrugate purchasing is optimized. Going generic eliminates small run orders, may consolidate case sizes, and frees a company to shop its generic inventory. Iconotech systems also eliminate printing plates and preprinted case obsolescence. You print what you need, when you need it. Printing directly on the case also means no adding the extra substrate of labels, or their cost, to the package.

The key to the reliability of Iconotech's printing technology is its simplicity. Easy print message software and disposable printing film make changing print messages simple and quick while providing a large (11" x 32") print area. At 200 dpi print resolution, even fine-line graphics and bar codes print very precisely despite the irregularities of the corrugated substrate. The equipment is ruggedly built to provide years of reliable performance with only routine and common sense maintenance. And, Iconotech ink contains no toxic chemicals and no solvents are needed for clean up.

Iconotech case printers are made in the USA. Headquartered in Clinton, Connecticut, Iconotech is recognized as a leader in case printing solutions for the secondary packaging market. For more information, please contact Linda Bertelsen, Iconotech, P. O. Box 918, One Heritage Park Road, Clinton, CT, 06413, call 800.521.0194; fax 860.669.5109; e-mail lbertelsen@iconotech.com, or visit their web site at www.iconotech.com.



MEDIA CONTACTS:
Katie McDougall
katiem@dca-dcpr.com
630-372-3836
Ilyse Strongin
ilyse@dca-dcpr.com
312-850-4273


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