At Pack Expo, Las Vegas Convention Center, October 15-17, Booth S-5125

For Immediate Release

Clinton, CT – ICONOTECH, the leading solutions provider of generic case printing equipment, will exhibit the profit and planet benefits of its OPTMIZER case printer at Pack Expo, Las Vegas, October 15-17, Booth S-5125. 

Iconotech's OPTIMIZER case printer frees manufacturers from reliance on pre-printed cases and allows them to institute a Generic Case-Printing Program.  Companies can save tens to hundreds of thousands of dollars by disconnecting corrugated purchasing from the production schedule.  Buyers gain purchasing power by consolidating multiple skus into common case sizes thus eliminating the management, waste, and cost premium of short pre-print runs.  Annual savings routinely pay for the equipment and operational supplies.
 
Of equal importance is the OPTIMIZER'S positive impact on sustainability.  The OPTIMIZER provides the only true generic case printing solution in the packaging industry that substantially reduces scrap, obsolescence and recycling.  It eliminates printing plates, minimizes warehouse space, and consolidates corrugated deliveries while retaining the two key advantages of pre-print - print quality and large print area.  It does this at an operating cost of 1-cent per case side including labor.

In addition at the PMMI Conference at Pack Expo, on Wednesday, October 17, 2007, at 11:00 a.m., Iconotech's Bill Petersen, General Manager, National Accounts, as part of the cost savings track, will present how a Generic Case Printing Program optimizes resources, boosts green scores and contributes directly to a manufacturer's bottom line.

Iconotech case printers are made in the USA.  Headquartered in Clinton, Connecticut, Iconotech is recognized as a leader in case printing solutions for the secondary packaging market.  For more information, please contact Linda Bertelsen, Iconotech, P. O. Box 918, One Heritage Park Road, Clinton, CT, 06413, call 800.521.0194; fax 860.669.5109; e-mail lbertelsen@iconotech.com, or visit their web site at www.iconotech.com.

Media Contacts:

Katie McDougall
katiem@dca-dcpr.com
630-372-3836

Ilyse Strongin
ilyse@dca-dcpr.com
312-850-4273